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Managing a company crisis through strategic corporate social responsibility: A practice-based analysis

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CSR-12

Can an economic crisis be overcome by strategically devoting yourself to responsibility?

A paradox, right? And crisis management and sustainability/CSR don’t play a role here – at least many managers think so. But they do in fact exist: Companies that have emerged successfully from an economic crisis by adapting their internal processes and structures to the strategy of responsibility within a tedious and meticulous process. Christine Vallaster researched the exact nature of this process and its implications for the management of corporate crises in for-profit companies as part of a case study-based research, publishing a specialist article in the journal Corporate Social Responsibility and Environmental Management.

Contact christine.vallaster@fh-salzburg.ac.at to find out more.